What is SEO?

Search Engine Optimization – definition: SEO is the process of improving the volume and/or quality of traffic to a website from search engines via “organic” (aka “natural” or “algorithmic”) search results. This is of course the 10,000 foot view of what SEO is. There are a plethora of various elements involved in optimizing a website. When all of these elements are executed properly, the benefit will be an improvement in the quantity and quality of traffic a site receives from search engines.

SEO essentially is about making minor tweaks and small modifications to a website that, when viewed individually can seem insignificant, but when taken as a whole can lead to big improvements. There is no magic involved in optimizing a website. SEO is simply a combination of technical search engine knowledge combined with solid marketing techniques. The real trick is in applying that knowledge to a client’s particular niche. This is where most SEO firms fail. Every company has their own strengths and weaknesses, but it is the job of the SEO consultant to combine the three components of online marketing: technical knowledge, marketing techniques, and an understanding of a client’s niche, to help their clients achieve greater results. This ability is what separates a mediocre firm from an excellent one. Here at LaMontagne Marketing we strive to excel in each of these areas to help our clients leverage their strengths in order to achieve the greatest amount of success possible.

We offer several packages that will help to improve the search engine findability of your website. Because after all it’s hard to increase sales if no one can find you! Covering each of the main areas of focus for marketing a website online, our packages can serve as stand-alone products to help improve particular areas of your online business or can be combined to achieve even greater results.

The packages we currently offer include:

  • Competitive Analysis (Entire Industry or Specific Websites)
  • Complete Site Reviews – Includes Detailed Report
  • Keyword Research – List of Keyword Recommendations
  • Content Creation/Copywriting – On a Per Page Basis
  • On-Page Optimization – Includes Essential On-Page Elements
  • Analytics – Provide Monthly Report and Analysis
  • Link Building – Tailored to your specific website
  • Social Media Optimization – Includes sites like Facebook & Twitter
  • On Site Presentation/Training – Available for On Site Training Sessions

Custom Packages Also Available!

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